SheerID is an innovative technology company that makes it possible for retailers around the world to offer online promotions to qualified members of special interest groups. SheerID forms a bridge between the point-of-sale and any database, allowing retailers to verify that customers qualify for special offers like student discounts.
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“If you operate from a place of fear or resistance to change, you become blind to the most exciting opportunities and growth. Celebrating the adventure of uncertainty, while staying focused on vision and measurable goals, makes me more productive.”
Jake Weatherly


“Problem solving is about identifying a pain point, understanding the variables, and then investigating the feasibility of potential solutions. I’m a problem solver. I like bringing together individuals, technologies, and objectives to create solutions that really work.”
David Shear


“I always ask ‘why not?’ instead of ‘why?’ I see a challenge and want to crash in and figure out how to do something; I don’t have much patience for non-doers. My instinct is to always take action immediately.”
Marci Hansen

Head of Strategic Channels

“High performance teams create an environment of psychological safety. I love being a part of teams where it is safe to take a risk for the team, mistakes aren’t held against you, communication is open, and collaboration is cherished. It is also the secret of awesome Improv teams!”
Sai Koppala

Head of Marketing

“Moving from idea to implementation is more of an art than a science. When I built SheerID’s original verification API, my goal was to build a platform that was secure, reliable, and scalable. As we’ve gotten feedback from our partners and clients, the scope of SheerID’s verification services has continued to evolve and grow. It’s rewarding to create technology that solves a real pain point, not only for retailers, but for the consumers who qualify for special offers, too.”
Alex Boone

Head of Technology

“I approach every potential partnership as a learning opportunity. Building mutually-beneficial relationships and bringing new data providers on board is incredibly exciting, but I also learn from the ‘no’s’. Challenges in the form of rejection and obstacles open our eyes to new possibilities and fuel us to try harder.”
Harry Lalor

Head of Business Development

“Ask questions. Be more interested, than interesting. Listen, learn, and with permission present. It’s simple philosophy for customer interaction that the SheerID team embraces and exhibits. It’s foundational for successful partner interaction, and has great applicability in many aspects of life.”
Rocky Scales

Head of Sales


SheerID launched in 2011 to transform existing, protected, private data into an eligibility verification service for online commerce. The company saw explosive growth starting in the beginning of 2012, and currently provides a secure verification platform for companies like Spotify, Foot Locker, PGA TOUR, and Costco. SheerID’s clients use eligibility verification to offer exclusive promotional offers to military personnel, college students, teachers, first responders, and other communities online or in a mobile environment.