SheerID is an innovative technology company that makes it possible for retailers around the world to offer online promotions to qualified members of special interest groups. SheerID forms a bridge between the point-of-sale and any database, allowing retailers to verify that customers qualify for special offers like student discounts.
Connect With Us
United States Flag

Sprint

Category
military
About This Project

Advertising wildly valuable incentives for new customers is not a new tactic for cellphone carriers. The battle to win the most subscribers away from other providers is constantly being waged.

Like their competitors, Sprint was looking for a better way to not only draw new subscribers to their service, but provide a better customer experience to an existing subset of their own customer base – the military community.

By extending a 15% monthly cost savings for service, and integrating SheerID’s verification API to protect the offer, Sprint is increasing their reach with a large group of dedicated and loyal consumers and creating a faster turnaround to verify that military status.

Previously, Sprint required service members and veterans to provide a .mil email address or physically show military credentials to a Sprint representative to qualify for the military program. However, that prevented a significant portion of their desired prospective military market from qualifying, and put an unnecessary burden on their in-store and customer service representatives. By using SheerID’s online verification service, as well as utilizing the SheerID verification console on iPads in-store, military personnel can safely and instantly verify where ever they engage with Sprint.